By: Clearly Canadian
One brand stands out for its quality and taste in the world of flavored sparkling waters. Clearly Canadian, founded in 1987, has led the way in creating delicious and refreshing sparkling water. This article explores what makes Clearly Canadian Originals special, its history, and how it continues to innovate while staying true to its values.
The Beginning of Tasty Refreshment, the Canadian way
Clearly Canadian was created to offer a healthier and tastier alternative to sugary sodas. It filled the gap between plain sparkling waters and overly sweet drinks. Clearly Canadian gained recognition for its high-quality, authentic, natural, and true-to-fruit taste, appealing to soda lovers who sought better ingredients without sacrificing the bold flavor they desired. Brought back to mass distribution in 2017, fueled by a fan-led online campaign that sold 40,000 cases in 35 countries, Clearly Canadian has stayed true to listening to their fans as they bring new, fresh flavors and options to market.
What Makes Clearly Canadian Different
Many flavored sparkling waters only have a hint of flavor, but Clearly Canadian is unique. It uses real sparkling spring water from natural Canadian springs, natural fruit flavors, and simple ingredients. Canada’s nature and beauty create clear and delicious water. With full flavor and Canadian bubbles that stand out from the rest, Clearly Canadian is an excellent soda substitute.
The brand’s choice to use blue glass bottles or convenient 6-pack cans shows its commitment to both sustainability and consumer convenience. These packaging options keep the drink crisp and fresh and meet consumers’ growing preference for eco-friendly products.
Innovation and Quality
Casey Howe, the VP of Marketing at Clearly Canadian, sums up the brand’s uniqueness: “Clearly, it’s our water that makes us so unique and flavorful. Canada’s nature and beauty create clear and delicious water.” This statement highlights why Clearly Canadian continues to lead the market. The pure Canadian spring water and unique natural fruit flavors make it a truly refreshing drink.
The brand has also introduced sleek can 6-packs alongside its iconic glass bottles. As CEO Paul Tepperman explained, this move was driven by fan demand for more convenient packaging options while still offering great value through multipacks.
Conclusion
In a time when consumers are more careful about what they consume, demanding transparency, authenticity, and quality, Clearly Canadian, with “good thoughts – good words – good deeds” embossed on the bottom of every bottle, shows how staying true to its roots while embracing innovation leads to success. Each bottle or can opened brings a sense of nostalgia for those who remember its first launch and introduces new generations to what real flavored sparkling water should taste like. Clearly Canadian sets itself apart in a crowded market by offering a unique and flavorful experience that stands the test of time.
Summary
Clearly Canadian, founded in 1987, revolutionized the sparkling water market by offering a healthier, flavorful alternative to sugary sodas. Known for its authentic, true-to-fruit taste, it gained a loyal following among soda drinkers seeking better ingredients without sacrificing bold flavor. The brand’s revival in 2017, fueled by a fan-led campaign, marked its return to mass distribution with a commitment to innovation and quality. Using real Canadian spring water and natural fruit flavors, Clearly Canadian differentiates itself with full flavor and eco-friendly packaging options. Its continued success lies in staying true to its roots while responding to consumer demand for both nostalgia and convenience.
Published by: Holy Minoza
