By: John Glover (MBA)
Is the typical 9-5 not cutting it for you anymore? What type of career do you want to jump into? These are very valid questions to ask yourself, because the common office job might not be for everyone. Sitting at a desk or computer might not be giving you the space to be creative, and that’s okay. Perhaps starting your own business is what you need to do in order to feel excited about this next chapter in your career. Setting sail on that journey is no easy feat, but there are ways to set yourself apart from the crowd.
If you have a creative touch, maybe that’s how you can leverage your business. Taking up crocheting as a hobby and turning it into a business is a great example of combining two things you love. Crochet has become very popular recently, across all generations through different social media platforms. Younger people are learning the trade, and posting their own videos on TikTok or Instagram. Research shows that at least 45 million people know how to crochet across the United States. The interest for crochet is there, and understanding the market can help you be successful. Learning how to crochet and having a passion for creativity, can turn your career into something you never thought possible.
One of the biggest reasons as to why starting a crocheting business is a strategic plan as an entrepreneur, is because the opportunities are endless. With crocheting, you can appeal to a wider demographic of people than a lot of businesses. You can create clothing, decorations, blankets or really anything you set your mind to. A lot of businesses are limited as to how they can expand, but with a craft like crocheting you can figure out what your audience likes and grow with their interests.
“With crocheting specifically, people have gotten really creative and are breaking the barriers of the crafting world. People are crocheting coasters, bags, sweaters, blankets and even stuffed animals. They can follow patterns or try something completely new, and that’s the great thing about it. People can express their true selves through crocheting. Whatever you set your mind to, crocheting is there to bring it to life,” says Corey Pearson, Chief Quilt Artist and Brand Ambassador at Linda’s.
Opportunity is one of the greatest gifts for an entrepreneur. However, it’s important to remember that just because there are a lot of different doors open, there will still be obstacles in your way. Being a business owner means staying calm and organized when the waters get a little choppy. There are things that happen out of your control and you just have to roll with the punches and find solutions to those challenges.
Because the demand for crocheting is so high right now, you might have to work with an influx of customers, and this is not always an easy task. Making sure your internal processes are running smoothly and working with your customers and their needs requires patience and practice. You will learn as you grow, and that is what makes a successful business owner.
“Once you get through the obstacles and small setbacks, you will feel much more confident in your abilities as an entrepreneur. You cannot grow until you fail a little, so remember that it’s normal to have mistakes or errors. Everyone goes through it, but it’s how you handle it that really matters. Believing in yourself and your abilities is the key to success and making it to the finish line,” Pearson says.
If you are thinking of switching up your career goals, it might be good to consider crafting. Because crocheting is so popular right now across all generations, there is a high chance your business will be set up for success. You can cater to each customer’s needs and wants, and help you reach your goals in the process. There will be obstacles along the way, but you have to remember why you made this change in the first place. Building a small business from the ground up is not easy, and it all starts with a good idea. If you have a knack for crafting or crocheting, you might be able to combine those skills with your passion for business into something revolutionary.
Published by: Martin De Juan
